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United Country Real
Estate Celebrates 80th
Anniversary of First National Real Estate Catalog
July 28, 2008 (Kansas City, Mo.)
– In 1925, Roscoe Chamberlain founded
United Farm Agency with the
mission of providing city dwellers a ‘roadmap to the country.’ As a
means of introducing country real estate for sale to potential city
buyers in an age when travel was the only option for research, he
created the nation’s first-ever real estate catalog to showcase these
dream country properties. That original 1928 edition of the United
Farm Agency catalog is currently housed in the Smithsonian Institute. |
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The company, today known as United Country Real Estate, continues the
legacy of the United Farm catalog, which has remained in continuous
publication since 1928. This year, the company celebrates the 80th
anniversary of the famous catalog. To commemorate the occasion, United
Country has recreated the original 1928 issue.
“Flipping through the 1928 edition, you get a
glimpse into the days when $1,500 could buy you 180 acres in rural
Arkansas, two cows, 30 hens and a sow – tools and hay included. While
many things have changed since those days, the lure of small-town
America is alive and well, and United Country continues helping people
realize the freedom of owning a piece of the American dream,” said Dan
Duffy, chief executive officer of United Country.
Building on the company’s longstanding reputation as a real estate
marketing innovator, the company has recently introduced a new series of
magalog publications including American Treasures (featuring vintage and
historical properties from coast to coast), Mountain (a selection of
properties located in the mountains, hills and bluffs of America),
Coastal & Waterfront (properties on or near the coast, rivers or lakes)
and Premier Properties (showcasing prestigious country properties across
the nation).
Journalists can request complimentary copies of United Country
publications by phone at 800-444-5044 ext. 224 or e-mail at
kbarcus@unitedcountry.com.
United
Country Real Estate
United Country Real Estate is
the only national real estate franchise system specializing in
properties in and around the small cities and towns of America. Based in
Kansas City, Mo., the company has been an innovator in rural real estate
marketing since 1925. United Country supports nearly 700 offices
nationwide with a unique, comprehensive marketing program that includes
the leading website in the rural real estate market (www.unitedcountry.com),
proprietary real estate catalogs, an extensive buyer database and
national advertising of properties to over 90 million homes a week.
United Country has been named as a Top 25 Franchise by the Wall Street
Journal and among Entrepreneur Magazine's Franchise 500®. In January
2007, the company introduced United Country Auction Services, becoming
the nation's largest integrated network of traditional real estate
agents and real estate auctioneers.
NATIONAL HEADQUARTERS
2820 NW Barry Road, Kansas City, MO 64154
816-420-6200 www.unitedcountry.com |
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Members of the media needing
information on United Country or our
marketplace, contact
Kyla Barcus, Public Relations
Department -
kbarcus@unitedcountry.com
All materials contained as part of
United Country's website cannot be
broadcast, duplicated,
edited, manipulated or published
without permission.
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