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United Country Real Estate Reports Record Network Growth in First Quarter 2011

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United Country Real Estate Reports Record Network Growth in First Quarter 2011
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April 18, 2011 – (KANSAS CITY, Mo.) – United Country Real Estate, the largest integrated network of conventional and auction real estate professionals in the nation, announced today the addition of 17 independently owned and operated franchises to its expanding international network in the first quarter of 2011. This growth represents the most new franchise appointments within a given quarter for the company since 2007, and precedes the addition of an anticipated 90 franchise appointments in open market areas through the next nine months. Across the United States the company has formed franchise partnerships with leading independent real estate agents and auctioneers looking for new platforms for growth.

“Our strong and stable performance during the past few years in the real estate space has demonstrated the power of a very unique marketing and technology system. The vast majority of our offices have been able to increase sales throughout the general market downturn in real estate. For example, our top office last year increased sales by more than 45 percent,” says David Dickey, chief operating officer of United Country Real Estate.

As a result of United Country’s U.S. and international expansion strategy, the company expanded its network by 57 offices through 2010, including the launch of master franchises in Costa Rica, Panama and Mexico. The company has commitments to enter at least two additional international markets within 2011.

There’s unmatched strength in our system and we are definitely seeing growth because of it,” said Mike Duffy, president of United Country Real Estate. “Amid the turbulent market changes the industry experienced in recent years, United Country was embracing the opportunity to advance, by perfecting the tools and systems we already had in place and developing new, advanced marketing and technology offerings to further propel our success. As a result of this approach, we are poised for amazing growth throughout the U.S. and as we continue our expansion into international markets.”

About United Country

United Country Real Estate is the largest fully integrated network of conventional and auction real estate professionals in the United States. Based in Kansas City, Mo., the company has been an innovator in real estate marketing since 1925. United Country supports nearly 600 offices across the U.S., Costa Rica, Panama and the resort areas of Mexico, with a unique, comprehensive marketing program that includes one of the largest portfolios of property marketing web sites (more than 1,400 separate sites), seven proprietary real estate catalogs with a cumulative distribution of 1.5 million readers, an extensive, current buyer database and national advertising of properties that reaches more than 90 million homes per week. United Country has recently been recognized by AllBusiness.com, The Land Report, Entrepreneur and
The Wall Street Journal as one of the top U.S. real estate companies.

2820 NW Barry Road, Kansas City, MO 64154
816-420-6200  www.unitedcountry.com

Members of the media needing information on United Country or our marketplace, contact
Angela Smith, Public Relations & Social Media Manager
Phone: 816.620.6241 or Email: asmith@unitedcountry.com
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